Killing the Optical HD disc at Birth?
When PR companies start commenting on the state of a format at the start of press releases you know you've got a bandwagon rolling out.
Our High Def Home Magazine inbox received a release for a new Denon upscaling DVD player with said comment at the front "It is pretty much accepted that the HD-Disc launch is a disaster, the early machines are dogs and the content is rubbish."
A PR outstretching the brief or part of a campaign to kill the format at birth?
We will have a review of an HD DVD & Bluray player against some upscaling DVD players in the second issue of the new magazine. But just think on this – would you want to shoot something in SD and upconvert or start with as many 'real' pixels as possible.
Our High Def Home Magazine inbox received a release for a new Denon upscaling DVD player with said comment at the front "It is pretty much accepted that the HD-Disc launch is a disaster, the early machines are dogs and the content is rubbish."
A PR outstretching the brief or part of a campaign to kill the format at birth?
We will have a review of an HD DVD & Bluray player against some upscaling DVD players in the second issue of the new magazine. But just think on this – would you want to shoot something in SD and upconvert or start with as many 'real' pixels as possible.

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